{"id":513,"date":"2019-11-01T08:33:02","date_gmt":"2019-11-01T08:33:02","guid":{"rendered":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/?p=513"},"modified":"2020-11-23T14:18:45","modified_gmt":"2020-11-23T14:18:45","slug":"four-tips-for-developing-meaningful-survey-questions","status":"publish","type":"post","link":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/four-tips-for-developing-meaningful-survey-questions\/","title":{"rendered":"<div style=\"margin-top:3rem;margin-bottom:1rem;\"><span class=\"firstpart\">Four Tips For Developing<\/span>   Meaningful Survey Questions<\/div>"},"content":{"rendered":"\n<p>While writing a survey, you need to ensure that the questions you\u2019re asking are offering value\nto the data you\u2019ve collected. This means that you\u2019ve got to create survey queries that are\nmeaningful. However, what are meaningful questions and how can you develop them?<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt;&gt; Create your&nbsp;<strong>Online Survey<\/strong>&nbsp;with&nbsp;<strong>Drag\u2019n Survey<\/strong>,&nbsp;<strong><a href=\"https:\/\/www.qualif.dragnsurvey.com\/en\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"click here (opens in a new tab)\">click here<\/a><\/strong><\/em><\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"915\" height=\"525\" src=\"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-content\/uploads\/2019\/11\/Four-Tips-For-Developing-Meaningful-Survey-Questions-min.jpg\" alt=\"\" class=\"wp-image-516\" srcset=\"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-content\/uploads\/2019\/11\/Four-Tips-For-Developing-Meaningful-Survey-Questions-min.jpg 915w, https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-content\/uploads\/2019\/11\/Four-Tips-For-Developing-Meaningful-Survey-Questions-min-300x172.jpg 300w, https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-content\/uploads\/2019\/11\/Four-Tips-For-Developing-Meaningful-Survey-Questions-min-768x441.jpg 768w\" sizes=\"auto, (max-width: 915px) 100vw, 915px\" \/><\/figure>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><u>What Is Meant By Meaningful Survey Questions?<\/u><\/h2>\n\n\n\n<p>Meaningful\nsurvey questions\nare designed to extract information that has a specific value to the purpose of\nyour survey. For\ninstance, if you\u2019re looking for what customers think about their experience\nin-store, you don\u2019t want to be asking them about delivery of online orders.<\/p>\n\n\n\n<p>In\naddition, meaningful is something that can be used to define a direction. So, a\nquery like \u201cdo you shop with us\u201d doesn\u2019t highlight\nyour results. It is information that you either already\nknow, because you\u2019ve contacted past customers, or information that\ndoesn\u2019t really help because it isn\u2019t specific. For instance, have they shopped\nwith you once or every week for the past five years?<\/p>\n\n\n\n<p>Therefore,\nmeaningful questions\nare either very specific or allow for lots of information to be communicated in\nopen-ended fashion.<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><u>So How Do You Write Meaningful Survey Questions?<\/u><\/h2>\n\n\n\n<p>There\nare many ways that you can create meaningful questions. Here are our tips to help you out.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">1. Trying Getting Specific Answers<\/h3>\n\n\n\n<p>One\nof the worst mistakes that can be made while\nwriting questions\nis that you aren\u2019t asking for specific information. For instance, in a previous\nexample the query was whether they had shopped with your brand. A simple yes or\nno might give you that information, but it offers little value. Instead, you\nshould give options like once a year, once a month, once a fortnight, weekly.\nThis will give you more information.<\/p>\n\n\n\n<p>Sometimes\nhowever, you might want an open-ended structure. For these, you need to be\nspecific with your wording. For instance, you can\u2019t ask your audience how they\nlike the packaging, because that can refer to anything about the packaging.<\/p>\n\n\n\n<p>Instead,\nyou\u2019ve got to be more specific, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>&#8211; Did they like the size of the packaging?<\/li><li>&#8211; Did they like the coloring of the packaging?<\/li><li>&#8211; Did they think the packaging gave enough information about the product?<\/li><\/ul>\n\n\n\n<p>These\nquestions are specific; and are therefore giving meaningful information for your\nlater analysis.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">2. Remove Jargon<\/h3>\n\n\n\n<p>Let\u2019s face it, not everyone speaks the same language. And\nthis is true of customers and staff too. Jargon\nhas no place in a survey\nbecause it can be confusing, even for those in your office. If you are\nconfusing your audience with unnecessary technical terminology, you\u2019re going to\nget answers of a lower quality.<\/p>\n\n\n\n<p>Therefore, always keep your questions as simple as possible. You can use the Flesch reading ease to&nbsp; assess whether or not you have sentences that are easy for your audience to read. The Flesch reading ease uses the length of your sentences (via the word count) combined with the average number of syllables per word to calculate how easy a text is to read. Those with a lower score are harder to read.<\/p>\n\n\n\n<p>You should always aim for a score of between 60 to 70 because it is considered suitable for someone with the reading skill of a <a href=\"https:\/\/yoast.com\/flesch-reading-ease-score\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"13-15 year old (opens in a new tab)\">13-15 year old<\/a>.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">3. Remind Audiences Of Emotions<\/h3>\n\n\n\n<p>Meaningful\ndata comes from impassioned results. Emotion is vital for a true reflection of\nyour audience\u2019s opinion. Therefore, you have to try to get your audience to\nremember how they were feeling when they interacted with your audience. This\ncan sometimes mean that you have to conjure up that memory so they can remember\ntheir feelings\/emotions of that moment.<\/p>\n\n\n\n<p>This\ncan be done with a simple jog of the memory like \u201cthink back to the last time\nyou spoke to a customer service agent.\u201d However, sometimes you might need to go\na little more in-depth and really try hard to get the audience to remember.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">4. Test All Questions Against Objectives Of The Survey<\/h3>\n\n\n\n<p>Another\ndevelopment point is to test out the questions against the\nobjectives of the survey.\nDoes each query relate to the final outcome you\u2019re looking\nfor? If you don\u2019t think it will help to answer the question, then you should\nremove it from the survey.<\/p>\n\n\n\n<p>For\ninstance, if you\u2019ve got a survey\nlooking for information about delivery times and you ask a question like: \u201cHow easy\nwas it to make a payment on the website?\u201d you can remove it because payment\nonline has nothing to do with getting your product to the customers.<\/p>\n\n\n\n<p>This\nhelps you to reduce the length of the survey, the amount of data you have to analyze at\nthe end and improves the opinion of audiences.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><u>Conclusion<\/u><\/h2>\n\n\n\n<p>Meaningful\nquestions are those\nwhere the answers will offer value to your end-goals for your survey. There are\nnumerous ways you can achieve this, but at the end of the day it is about how\nyou write those queries and deploy them. Use the tips above to help.<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>More about surveys:<\/strong><br>How To Ask Survey Questions To Benefit As An Entrepreneur, <a rel=\"noreferrer noopener\" aria-label=\"click here (opens in a new tab)\" href=\"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/how-to-ask-survey-questions-to-benefit-as-an-entrepreneur\/\" target=\"_blank\">click here<\/a><br>Entrepreneurial Best Practices For Using Surveys, <a rel=\"noreferrer noopener\" aria-label=\"click here (opens in a new tab)\" href=\"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/entrepreneurial-best-practices-for-using-surveys\/\" target=\"_blank\">click here<\/a><br>How to Close Out A Survey \u2013 Don\u2019t Write This Question, <a rel=\"noreferrer noopener\" aria-label=\"click here (opens in a new tab)\" href=\"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/how-to-close-out-a-survey\/\" target=\"_blank\">click here<\/a><br>Make Better Decisions With Better Data, <a rel=\"noreferrer noopener\" aria-label=\"click here (opens in a new tab)\" href=\"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/make-better-decisions-with-better-data\/\" target=\"_blank\">click here<\/a><br>The Problem With Ambiguous Survey Questions, <a rel=\"noreferrer noopener\" aria-label=\"click here (opens in a new tab)\" href=\"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/the-problem-with-ambiguous-survey-questions\/\" target=\"_blank\">click here<\/a><br><\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>While writing a survey, you need to ensure that the questions you\u2019re asking are offering value to the data you\u2019ve collected. This means that you\u2019ve got to create survey queries that are meaningful. However, what are meaningful questions and how can you develop them? &gt;&gt; Create your&nbsp;Online Survey&nbsp;with&nbsp;Drag\u2019n Survey,&nbsp;click here What Is Meant By Meaningful&hellip;&nbsp;<a href=\"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/four-tips-for-developing-meaningful-survey-questions\/\" rel=\"bookmark\"><span class=\"screen-reader-text\"><\/p>\n<div style=\"margin-top:3rem;margin-bottom:1rem;\"><span class=\"firstpart\">Four Tips For Developing<\/span>   Meaningful Survey Questions<\/div>\n<p><\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[5],"tags":[],"class_list":["post-513","post","type-post","status-publish","format-standard","hentry","category-create-online-survey"],"_links":{"self":[{"href":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-json\/wp\/v2\/posts\/513","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-json\/wp\/v2\/comments?post=513"}],"version-history":[{"count":7,"href":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-json\/wp\/v2\/posts\/513\/revisions"}],"predecessor-version":[{"id":668,"href":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-json\/wp\/v2\/posts\/513\/revisions\/668"}],"wp:attachment":[{"href":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-json\/wp\/v2\/media?parent=513"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-json\/wp\/v2\/categories?post=513"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.qualif.dragnsurvey.com\/blog\/en\/wp-json\/wp\/v2\/tags?post=513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}